NORMAL ‘This is Normal’
If they say ‘sex sells’, why can’t we sell a bunch of dildos?
In response to NORMAL getting rejected for OOH advertising, we were forced to get creative by heroing our sex toys to celebrate intimacy and self-pleasure across billboards, trucks, coasters, and even toilet cubicle doors for our Black Friday Cyber Sale.
The response was so compelling we got a feature in B&T written by yours truly.
Copywriting | Media Release Writing
Team: Eucalyptus